Los Angeles based company, WeWood (could it have a funniest name?!), is committed to environment and the health of earth. WeWood crafts wood watches and for each sold product the company plants a tree, thanks to a partnership with American Forests and Global ReLeaf.
The key words of WeWood are: Eco-iconic, eco-minded, non-artificial nor toxic materials and sophisticated sustainability.
WeWood goal: Restore Mother Nature.
This wooden watches are available online, if you want to check it out.
I’m still wondering how will you know if they planted a tree…? And, if they use wood as they main raw material, isn’t it the right thing to do – to plant a tree? If they want to plant a tree so much why they advertise it as kind of its core business?
Do you think the same? Do you like this idea? And what about the watches – cool?
Fash&Mark 